Local golf news
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Posted in National Golf News
EWGA Generates Over $85 Million in Golf-Related Spending |
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The Executive Women's Golf Association (EWGA) is demonstrating that female golfers and its members have an impact on the golf industry. Recently released results from the PGA of America's 2007 golf participation survey reflect that each EWGA chapter generates over $698,800 in annual golf-related spending. Considering there are currently 123 EWGA chapters, the organization represents more than $85 million to the golf industry.
Since the EWGA started in 1991, more than 85,000 women have benefited from membership in an organization dedicated to providing opportunities to learn, play and enjoy the game of golf for business and for life. The 2007 survey found that EWGA members spent on average $4,528 on golf fees, lessons, equipment, food and beverage, and golf-related travel in the past 12 months.
The impact of a chapter is reaffirmed by the survey's findings that 69% of EWGA members are avid golfers, playing 25 or more rounds per year. "We create and retain avid and core golfers as well as bring more women into the game," says Pam Swensen, CEO of the EWGA. "These annual surveys confirm the economic value our chapters contribute to their local golf economy, and why it makes sound business sense for more companies to target female golfers as an important growth market."
EWGA chapters provide a range of golf, social and networking activities for both new and experienced golfers. A welcoming environment, golf education and player development, and organized play programs are all part of the many benefits of EWGA membership.
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